Eric’s to Evol is a musical showcase event about the inter-generational story of Liverpool’s underground music scene, and how it has redefined itself in terms of music, fashion and popular culture over 40 years. It was part of 2016’s Liverpool International Music Festival (LIMF).
The audience for this event was the thousands of people how had been part of the scene and those looking for new musical interests. LIMF assigned us to create a brand identity and logo which represented the 40 year time period, and was also relevant today. Following the new brand ID, we implemented the design, and built the website which hosted all event details, artists and line-ups, ticket sales and various social media channels. (See LIMF Radio).